This course is intended for:
All digital marketing professionals that use email marketing within their business or for individuals looking to concentrate solely within an email marketing role. This course requires no previous knowledge or experience although it would be to an advantage.
Course Overview:
The course runs from 10am until 1pm with a short break. It’s delivered on a 1-2-1 basis or in a small group for an internal team and is completed in-house at your business location.
The course will be an interactive session running you through each area of the MailChimp platform so that you can utilise it for your business.
Course Topics
- Configuring a GDPR compliant account
- Creating audiences, segments and tags
- Creating reusable marketing templates
- Automated campaigns
- Reporting and tracking
